Loyalty Cards are dealt to all the players and to the non-player characters (NPCs). These include Voters (players), Campaign Donors, Corporate Lobbyists, Activists, Election Workers, Superdelegates, Delegates, Big Media, Small Media, the RNC, the DNC (do not confuse these with Run DMC- that's a rap group.)
On the front of each loyalty card, there is either nothing or the word "Traitor".
These cards should be looked at and turned face down. Therefore players only know their own alignment and not that of other players or non-players. It is the job of the traitor players (and non-players) to deceive everyone else in order to prevent the goal being reached.
It should be noted that there are a lot of "traitor" cards in this deck.